Minus 417

-417 is the developer of an exclusive and unique line of natural skincare products based on natural active components and minerals from the lowest place in the world – the Dead Sea. Founded in 2003, -417 has been committed to keeping the value that has established itself as a trendsetter in the beauty industry. Through meticulous research and development, scientific advances, professional expertise and the understanding of a customer’s well-being, -417 is continuing to change the world of beauty.