How to Choose a Foundation?

The magic of foundation goes beyond concealing skin imperfections. It serves as a reliable base for makeup, providing natural coverage and evening out the tone, giving the skin a fresh and radiant look.

1. How to Determine Your Foundation Shade?
Examine your skin tone to determine if it's warm, cool, or neutral. Warm tones typically have golden or peachy undertones, cool tones lean towards pink or olive, while neutral tones are close to the natural skin color. Avoid a foundation shade that's too dark or light for your skin. Test several shades on the inner wrist or jawline and choose the one that blends seamlessly with your natural color. Ensure your skin is clean and moisturized before testing to allow the foundation to spread evenly. Assess the foundation in natural light to confirm a perfect match, considering individual factors like allergies or sensitivity.

2. How to Choose the Texture of Foundation?
The choice of texture depends on your skin type. Liquid foundation is lightweight and discreet, cream texture suits dry skin, compact formula provides quick and convenient application, while stick foundation is handy for localized use. For dry skin, opt for moisturizing formulas, for oily skin, choose mattifying ones, and for combination skin, go for balancing textures.

3. What to Know About Choosing Foundation for Dry Skin?
Opt for a foundation containing moisturizing ingredients like hyaluronic acid or glycerin. Choose creams with a creamy or liquid texture to avoid dryness.

4. How to Choose Foundation for Oily or Problematic Skin?
Give preference to foundations with a mattifying effect and antibacterial properties. To prevent shine, select products designed for controlling shine throughout the day.

5. How to Properly Choose a Foundation for Photoshoots?
Avoid foundations with SPF, as they can cause reflections in photographs. Test the product using a camera to ensure the foundation doesn't create unwanted reflections.

6. How to Choose a Foundation Considering Age?
Choose foundations containing anti-aging components such as retinol or peptides. Avoid products that may emphasize wrinkles.

7. How Often Should You Change Your Foundation Shade?
Considering changes in skin tone during different seasons, have multiple shades for various times of the year. Keep track of the expiration date and refresh the product to avoid deterioration.